Hypnotised – Logo

Hypnotised was a new service being explored by an established chain of Health and Beauty outlets.

We were asked to assist with the branding and graphics for the initial presentation phase of the new project. The brief outlined the use of subtle colours and they liked the idea of an eye being part of the logo. We created a simple palette of colours which purveyed a clinical look but with a little more warmth. On our advice the eye concept was watered down throughout the design process leaving only a subtle trace as part of the outline.

  • Adobe Photoshop
  • Adobe Illustrator